Experience
Executive Creative Director at “La Despensa” (Currently). Burger King, La Casera, Baileys, Jägermeister, Schweppes, AEGON, Tanqueray, Médicos del Mundo, GLOVO...
Executive Creative Director at Atrevia (2020-2021). Essity, BricoDepot, Erosky, UNWTO, Plazox. I set up the creative department of the communication group, which was consolidated with the adjudication of the BricoDepot Iberia account after a creative pitch.
Executive Creative Director at “La Despensa” (2017-2020) for Burger King (global and local), Budweiser, Corona, Cabify, EDP, Caixa Bank, La Casera… top 3 independent agencies 2019 (Scopen), top2 independent agency "Best Agency to work for" (Scopen).
Senior Creative Director - Cheil Worldwide (2015 - 2017). I worked as Senior Creative Director in Cheil Spain. The agency has been ranked as one of the most creative agencies in Spain. I have developed campaigns for our main cliente Samsung, with a team of 14 people under my supervision.
Creative Director - Comunica+A ( 2012 - 2015). Comunica+A is one of the most important Spanish agencies. I entered the digital area to create content for brands like Beefeater, Endesa and Lidl. I also worked on e-commerce platforms, application development and digital product design. After 2 years I started to work on proposals for integrated communication, developing 360º campaigns for Banco Santander, Mutua, NH Hoteles and Orange.
Thesis Director and at IED Madrid ( 2012 - 2014) I directed the thesis of IED advertising students. I had the opportunity to deep in different topics related to communication: product design, applications, social campaigns, business ideas, value propositions for companies ... My work consisted in directing, focusing and helping to structure student´s thesis. During the second year I designed the advertising master. I had to structure the course, define the topics, select collaborators for the course and organize different workshops. It's one of the jobs I've enjoyed the most.
Creative Director - Grupo Eñe (2008 - 2012). I led the creative department with a team of 12 people under my supervision. We worked on the digital transformation of the agency, developing digital content and experiential marketing with actions that linked the offline and online world. Our main clients were BBVA, Air Europa, PayPal, FIAT Group, Adidas and ICO.
Creative supervisor - Ruiz Nicoli Lineas (2005 - 2008). RNL was the first communication group in Spain. I led the creative work for L'oreal with digital actions and direct marketing campaigns; With a team of 6 under my supervision. In addition I worked on 360º campaigns for Pepsi Co., Carrefour, Amnesty International and new business projects.
Copywriter - Tiempo BBDO (2000 - 2004) For 4 years I worked as copywriter for international accounts such as Twentieth Century Fox, Pepsi, Renault, Save The Children, Heineken etc… I learnt to build strong concepts and to create campaigns around them.
Awards
YA NUNCA ES PRIMAVERA (GREENPEACE)
Gold Outdoor El SOL 23
Gold Activation EL SOL 23
Silver PR EL SOl 23
Silver PR el sol 23
GOLD IDEAS CDC 24
BRONZE IDEAS CDC 24
IN BOOK INNOVATION
BRONZE IDEAS CDC 24
IN BOOK INNOVATION
ADC*E Bronze outdoor
HONEST SIGNS NEONS
CLIO Finalist
Bronze IDEAS CDC 24
BRONZE INNOVATION CDC 24
BRONZE FILM CDC 24
BRONZE INNOVATION CDC 24
BRONZE FILM CDC 24
IN BOOK FILM CDC 24
GOLD MEDIA el sol
Silver ACTIVATION el sol
Silver ACTIVATION el sol
BROnze OOH el sol
GOLD JCDecaux Awards
THE WHATSAPP SONG (JÄGERMEISTER)
BRONZE DIGITAL / UGC EL SOL 23
THE POSITIVE ELECTRICITY BILL (DOCTORS OF THE WORLD)
Bronze L CDC 2022
ANUARIO CDC 2022
GOya S 2022 oficial selection
DYTECTIVE (SAMSUNG)
Bronze Lion at Cyber Cannes 2017
Shortlist at Product Design Cannes 2017
Bronze in digital and bronze in mobile at New York festival
Silver at One Show 2018 Interactive
Sol de Plata Fiap 2017
Gold Digital Apps LIA Awards / Bronze Corporate Image LIA Awards. Bronze Innovative Use of Digital LIA Awards
Bronze in interactive / Silver and Bronze in mobile at El Ojo De Iberoamérica
2 Silvers CDC 2018
2 Golds "El Sol" 2018
RULE-18 (SAMSUNG)
2 Silvers Sale Activation El Sol 2018
1 Silver Integrated Campaigns El Sol 2018
NOT ENEMY (CABIFY)
Silver FIAP 2018
Bronze Inspirational 19
COACH DELIVERY (BURGER KING)
Gold Premios Eficacia 19
Gold El Ojo 2018 Real Time Marketing
Silver Inspirational 19
SHARE YOUR ENERGY
Bronze at El Sol
Bronze at CDC
Bronze at El Ojo
DOGPPER
Ad Of The Day Lürzer´s Archive
Lürzer´s Archive #6-18
Anuario CDC
2º Prize direct NY Festivals
2º Prizes Film Craft NY festivals
3 Finalist NY Festivals
2º Prizes Film Craft NY festivals
3 Finalist NY Festivals
Finalist Film Clio Awards
SINCRONIZADAS
Anuario CDC
4 Shortlist El Sol
EVA VIRUS
Shortlist Cannes Lions Health
Silver CDC
2 MENTIONS CDC
SlOW GRAPES (LA CASERA)
2 X BEST AWARDS
4 SILVERS WINA
PROTECT PARADISE (CORONA)
2 X BEST AWARDS